DIGITAL + PUBLIC RELATIONS
in collaboration with a.s.a.p.r. ink!
ABOUT
Coastal Hospice is a hospice and palliative care organization serving the Eastern Shore of Maryland. In partnership with a.s.a.p.r. ink! we provided strategy, messaging, and public relations to Coastal Hospice.
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THE FOLLOWING GOALS WERE ESTABLISHED:
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• Create a social media strategy to increase awareness and drive key messaging
• Develop content to increase engagement across Facebook, Linkedin and Instagram
• Design streamlined imagery to promote brand consistency
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We delivered a content calendar with a variety of content categories to promote key messaging. All graphics were created in line with the Coastal Hospice brand standards, adhering to their brand colors, fonts and overall aesthetic.
SCOPE OF WORK
Social Media Strategy + Content Creation + Messaging + Public Relations + Copywriting
KEY RESULTS
35%
Organic Audience Growth
572
Average Post Engagement
165%
Organic Reach Growth