Hudson Behavioral Health is a Salisbury, MD based addiction treatment provider focused on providing quality care and developing innovative programs to address all of their patient's needs. 

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The brand was developed in collaboration with a.s.a.p.r. ink! The new Hudson logo features a tree with exposed and intertwined roots, which is a representation of the patients’ growth. The tree is flourishing with a dozen leaves, which pays homage to the nonprofit’s previous logo of 12 lines enclosed in a circle, representing the relationship between 12-step fellowship and recovery. The colors, taken from nature, are bright and welcoming, and the circle surrounding the tree represents the all-encompassing approach Hudson takes with each patient.

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Piccolo Creative also provides social media management and content creation services for Hudson Behavioral Health, to include blogging, copywriting and social media post design.