BRAND + PRINT + DIGITAL + PUBLIC RELATIONS
Hudson Behavioral Health is a Salisbury, MD based addiction treatment provider focused on providing quality care and developing innovative programs to address all of their patient's needs.
The brand was developed in collaboration with a.s.a.p.r. ink! The new Hudson logo features a tree with exposed and intertwined roots, which is a representation of the patients’ growth. The tree is flourishing with a dozen leaves, which pays homage to the nonprofit’s previous logo of 12 lines enclosed in a circle, representing the relationship between 12-step fellowship and recovery. The colors, taken from nature, are bright and welcoming, and the circle surrounding the tree represents the all-encompassing approach Hudson takes with each patient.
Piccolo Creative also provides social media management and content creation services for Hudson Behavioral Health, to include blogging, copywriting and social media post design.
SCOPE OF WORK
Brand Development + Logo Design + Stationary Suite + Brand Standards + Messaging + Print Design + Signage + Advertising + Social Media Strategy + Email Marketing + Content Creation